I'm currently powering through a serious case of the post-holiday blues after spending 4 amazing nights in Ibiza. We stayed at the Ibiza Rocks Hotel and packed so much into those 4 days! All guests at the hotel are given free access to the hotel events, lucky for us this included Craig David's first pool party of the season. Whilst we were naturally so excited for Craig David (I also have to say Patrick Nazemi's set was soooo good), we were also really happy to see The Gypsy Shrine team offering face/body glitter. Me being even more thrilled than most, as the girls helped me cover the previous day's sunburn - welcome to the life of a redhead! I've been watching The Gypsy Shrine as an up and coming brand for a few months now; I think they've really identified a gap in the market. Whilst there are countless festival based brands circulating at the moment, none do it quite like TGS. The brand understand their consumer so well and have successfully utilised social media to gain a strong following amongst young people. They also really understand where their brand works, but I feel they'll need to keep evolving as trends begin to shift. The brand working with the insanely popular tv show, Love Island was an incredible opportunity for the brand and I'm sure they'll only grow in strength as a result. It will be interesting to see if the brand have any ideas for winter!
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